We discuss the importance of generating reviews on your bottom line. We dive into some stats on consumer behaviour, and we talk about how and where to get started getting reviews for your business.

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We cover a lot of important topics for small and medium-sized businesses here on the podcast. But getting reviews is by far one of the most important topics. Press pause on the podcast for a second and Google some local businesses around you.

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So, what did you find? I bet you were like me and found that many of these companies had very few reviews and some even no reviews. I know of many businesses, you know, some businesses doing 10s of millions, even hundreds of millions a year with no focus on generating reviews.