I sat down with Peep Laja, founder of Wynter.io to talk about how he's created wildly different content throughout his career that attracts people through how unique it is.

🗣 Here are some things we discussed 🗣
⚫️ Why something being hard to create is your moat.
⚫️ How the definition of "quality" has changed over time.
⚫️ How to spot B.S. content marketing.