Scaling a product marketing team at a fast-growing startup
Associated with
Richard King Richard King
Diana Smith Diana Smith
Posted Apr 17, 2019 18 min read
Scaling a product marketing team at a fast-growing startup

Diana covers the evolution of the product marketing team at Segment as it grew from 10 to 400 people.
Diana shares how she built out the team, changed their focus, added team members, and delineated their responsibilities over time.