Apple announced its privacy changes for iOS 15: now what? | Acoustic Digital Experience Blog | Acoustic Campaign
5 min read
Apple announced its privacy changes for iOS 15: now what? | Acoustic Digital Experience Blog | Acoustic Campaign

When Apple announced updates to its privacy practices for iOS 15, digital marketers began expressing concerns over what this means for email marketing campaigns and customer data. Now that we've tested how this will affect our Acoustic Campaign platform, here are some observations and actionable insights you can take in preparation for this change, protecting your data while respecting your customer experience.

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