Innovations in Search and Social [October 2022]
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Amy Rumpler Amy Rumpler
Posted Oct 27, 2022 4 min read
Innovations in Search and Social [October 2022]

TikTok's Q2 2022 ad spend surpassed both Snapchat and Twitter-combined! eMarketer says the explosion was driven primarily by brands with revenues of $1M to $5M, showing the app's power to help median brands connect with niche consumers in authentic ways.

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