How We Built It: PathFactory's First Lead Nurturing Program
Posted Aug 24, 2016 2 min read
How We Built It: PathFactory's First Lead Nurturing Program

Last January, LookBookHQ's Marketing team got in a room to hatch a master plan for building our first multi-touch email lead nurture program. With limited time and resources, our goals were to leverage existing content and build the nurture one touch at a time so we could accelerate our time-to-value. Here's an inside look at what we built, how we did it and the results we've seen in the first six months.

More Ways to Read:
🧃 Juice It The key takeaways that can be read in under a minute
Sign up to unlock