McDonald's Hong Kong uses Google Analytics 4 to increase in-app orders by 550%

Attribution / Google / Case Studies

McDonald's Hong Kong uses Google Analytics 4 to increase in-app orders by 550%

Associated with

Kai Tsang

3 min read

McDonald's Hong Kong uses Google Analytics 4 to increase in-app orders by 550%

Google

Introducing Google Marketing Platform, a unified marketing and analytics platform for smarter marketing measurement and better results.

Other content from Google

How The North Face used Tag Manager 360 to increase conversions by 3X

Case Study

How The North Face used Tag Manager 360 to increase conversions by 3X

Reckitt US boosts its connected TV strategy with Display & Video 360

Article

Reckitt US boosts its connected TV strategy with Display & Video 360

Mitsubishi Motors Canada uses propensity modeling to increase conversion rate

Case Study

Mitsubishi Motors Canada uses propensity modeling to increase conversion rate

Riot Games uses Google Marketing Platform to level-up their player base

Case Study

Riot Games uses Google Marketing Platform to level-up their player base

Explore more in Attribution

How the Tough Get Going: Women Sales Leaders on Reaching Your Goals, Even in Challenging Times

eBook

How the Tough Get Going: Women Sales Leaders on Reaching Your Goals, Even in Challenging Times

The Friday Concentrate #18: B2B Marketers, Stop Apologizing

Article

The Friday Concentrate #18: B2B Marketers, Stop Apologizing

WordPress 103: How To Set Up Your WordPress RSS Feed

Article

WordPress 103: How To Set Up Your WordPress RSS Feed

WordPress 102: How To Track Visitors on WordPress

Article

WordPress 102: How To Track Visitors on WordPress

Featured by Demandwell

Exit Five Live - How B2B Marketers Are Driving Growth in a Down Economy

Podcast Episode

Exit Five Live - How B2B Marketers Are Driving Growth in a Down Economy