How to Avoid Social Media Backlash
How to Avoid Social Media Backlash

Social media is a powerful communication tool to engage attendees before, during, and after your event. So what do you do if your venue cancels on you at the last minute, or you run out of a popular beer, or weather threatens your event? Download the tipsheet to learn five ways you can minimize backlash, and use social media to manage attendee's expectations. You'll learn how to: Create a communication plan to resolve unforeseen issues on social media Craft social media posts in advance to save you time during a crisis Use social media to provide above-and-beyond customer service

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