Posted Sep 3, 2022
Content that sells w/out being salesy

Selling in content marketing doesn't have to feel "icky." In fact, selling within the content, if done tastefully, is actually a better customer experience than not. In this conversation we discuss:

๐Ÿ‘‰ How product-led content is like product placement in a movie.
๐Ÿ‘‰ Why selling in content is more customer-centric than not.
๐Ÿ‘‰ How to take a "product-led" content approach with services.