Retailer Media Networks Show Power of Shopper Data: Mediaocean's Ramsey McGrory – Beet.TV
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Ramsey McGrory Ramsey McGrory
Posted Dec 16, 2020 9 min read
Retailer Media Networks Show Power of Shopper Data: Mediaocean's Ramsey McGrory – Beet.TV

First-party data about consumers are much more valuable to marketers as stricter privacy laws in several regions give people more control over how their personal information is ...