How Snowflake's Hermi Ruiz Built a World-Class ABM Program with Personalization at Scale
Associated with
Lauren Barraco Lauren Barraco
5 min read
How Snowflake's Hermi Ruiz Built a World-Class ABM Program with Personalization at Scale

Snowflake ABM Manager Hermi Ruiz shares with us the secret recipe for attracting customers, booking meetings, capturing revenue, and how she built a world-class ABM program at scale.

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