How to Differentiate Your ideas: The XY Premise Pitch
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14 min read
How to Differentiate Your ideas: The XY Premise Pitch

I'm not exactly sure which synapse in my brain fails to fire correctly, but for my entire life, I've been a huge fan of the basketball team known as the New York Knicks. (Please clap. Or send condolences.) For most of my life, the Knicks have been bad. Oh-so-very-bad. On the one hand, being a fan

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