Associated with
Daniel (Dan) Rood
Pete Mickartz
5 min read
How to Use Storytelling in Sales to Create Memorable Cold Outreach
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Organized information is even more critical when it comes to creating a good story for your outbound sales messages. Every day I receive messages from eager sellers trying to break through the noise of my day to gain my attention. The same is true for you, right? Sellers try catchy sales pitches, headlines, attempts at connection through empathy, or pattern-breaking shock statements to peak my interestest and get that coveted reply.
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