Posted Apr 24, 2016
•
12 min read
Flippin Funnels with Vidyard and Terminus - Terminus Site
In this edition of Flippin' Funnels, we would like to highlight Tyler Lessard, CMO at Vidyard and Eric Spett, CEO at Terminus, who presented a hugely impactful account-based marketing (ABM) case study at our recent #FlipMyFunnel event in San Francisco. The big theme of the session was about how Vidyard truly unites their marketing and sales teams to create impactful programs together.
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