How to improve your personas
Associated with
Mindi Grissom Mindi Grissom
Posted Jul 28, 2021 10 min read
How to improve your personas

Personas are a fundamental part of any product marketing strategy. Whether you're launching a new product or feature, revisiting sales assets, or building a product demo, they should be at the forefront of your mind throughout and shape what you create - and how.

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