How Klarna Established DAM at the Heart of its Content Operations
Associated with
Brian Kavanaugh Brian Kavanaugh
Stijn Planckaert Stijn Planckaert
Posted Oct 20, 2021 1 min read
How Klarna Established DAM at the Heart of its Content Operations

When you're valued at $45B and only 15 years old as a company, there is zero time to waste in getting authentic creative assets in front of the customer. Join us to hear how Klarna puts DAM at the center of its creative lifecycle to directly push out assets to core customer channels such as Email Marketing and Curated Shopping Lists on the Klarna App; creating speed of execution, brand consistency, and scale.

We'll share best practices learned and where Klarna is headed next, continuously solving for scale with image transformations on the fly.