Chick-fil-A Revamps Customer Messaging to Deliver Personalized Content with Help of MessageGears / Ansira
Posted Sep 7, 2023 1 min read
Chick-fil-A Revamps Customer Messaging to Deliver Personalized Content with Help of MessageGears / Ansira

MessageGears and Ansira formed a tight partnership with Chick-fil-A in order to understand their needs and develop a solution that would accomplish their goals. The message-design system required MessageGears and Ansira to create complex business rules to drive the system, and a way to test the new templates.