In a year when nothing went as planned, many companies faced the fact that their current systems don't provide the data insight or flexibility they need to adapt to change.
A number of trends were fast-tracked this year, from online shopping to curbside pickup to food delivery. While younger consumers tended to use such services more frequently, the needs and expectations of a wide swath of consumers suddenly changed-and business models had to change fast.
Finance teams had to quickly plan whole new strategies. They needed both access to accurate data as well as the ability to provide thorough analysis of a variety of scenarios. Spreadsheets and disjointed systems were wholly inadequate for the challenge.