Marketing Enablement Improves Business Outcomes - Show Me The Value Marketing Enablement Improves Business Outcomes - Show Me The Value
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Matt Papertsian Matt Papertsian
David Parry David Parry
Posted May 6, 2022 5 min read
Marketing Enablement Improves Business Outcomes - Show Me The Value Marketing Enablement Improves Business Outcomes - Show Me The Value

Marketing leaders understand that enablement drives better business outcomes, yet companies are spending only about 10% of what they spend to enable sales on marketing enablement, based on our benchmark studies and Forrester's Q1 2022 Sales Learning And Development Professionals Survey.

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