9 min read
WHITE PAPER: The Evolution of the B2B Consumer Buyer
Given the growing influence of digital natives in the B2B sector, it is crucial for businesses to adapt to a digital-first approach. This shift is not just anecdotal but is supported by numerical data indicating a profound change in B2B buyer demographics and their consequent expectations.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
ClientPoint
Featured by LeanData
