"The advance of technology is based on making it fit in so that you don't really even notice it,
so it's part of everyday life."

- Bill Gates

If you did us the honor of reading through the first four installments of our thought map series, we talked about four over-arching themes we believe are strategic, 12 discrete sub-segments, and referenced over 200 vendors in total. While this is only the tip of the iceberg, we recognize that this is a lot of information to digest, and your head may be spinning trying to make sense of the space and the hundreds of innovative businesses driving change in the land of sales tech today. Rest assured, you are not alone in this sentiment.