Strategy and Execution: Marketing in 2021
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Stacey Danheiser Stacey Danheiser
Posted Dec 7, 2020 8 min read
Strategy and Execution: Marketing in 2021

There's a popular saying in the business world that goes something like: "A perfect strategy that's poorly executed will fail."  But how "perfect" can your strategy really be if you aren't able to execute it? For decades, we've kept the two groups and their advocates in separate buckets - "thinkers," who come up with brilliant [...]

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