Posted Apr 1, 2022
•
2 min read
Simon Data Launches NFT Platform Allowing Brands To Finally Own Their Customer Data
In a groundbreaking move, Simon Data, a customer data platform designed to let marketers easily build personalized cross-channel customer journeys, has launched a decentralized platform allowing consumer brands to finally, literally, own their customer data – as a Non-Fungible Token (or NFT).
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