Smart CRM Basics: What You Should Know About Marketing Action Optimization

Customer Data Platform (CDP) / Optimove / Videos

Smart CRM Basics: What You Should Know About Marketing Action Optimization

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Gabriella Laster

Posted Jun 30, 2021 • 2 min read

Smart CRM Basics: What You Should Know About Marketing Action Optimization

The methodology of delivering the next-best-action and experience to each customer

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