The Role of AI Videos in Retail Marketing | The MarTech Show, Ep. 1
Associated with
Mike Allton Mike Allton
Posted Mar 27, 2024 16 min read
The Role of AI Videos in Retail Marketing | The MarTech Show, Ep. 1

Imagine you're a retail brand, and you want to create a lot of videos about all of your various products to share to Instagram reels, or an agency who's working with several retail brands and has a multiplier effect on video demand. Where do we start? And how do we scale up without losing quality? That's what Mike Allton, head of Strategic Partnerships at Agorapulse and host of The MarTech show, covered in its first episode. Guest Marc Gawith, head of Business Development at Pictory, is going to talk to us about the answers to those questions. Mark's an industry thought