043: How To Increase your Experimentation Wins with Andrew Anderson (ZenBusiness)
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Alex Birkett Claimed Alex Birkett
Karissa Barcelo Karissa Barcelo
Posted Dec 22, 2021 14 min read
043: How To Increase your Experimentation Wins with Andrew Anderson (ZenBusiness)
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Many people think of testing and optimization as selecting one tactic and then seeing if it has a positive or negative impact. But that's just validating

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