Expert in data driven growth. Driver of performance and organizational growth through obsessive focus on efficiency, challenging assumptions, and data discovery strategies.
I currently act as the product lead for both the funnel and acquisition portfolio as well as the optimization team for ZenBusiness. During my time in these roles the organization has gone through its fastest period of growth and has hit record high performance numbers.
Specialties include: Optimization, SEM, Business Intelligence, SEO, UX/UI, Social Media, operational efficiency, product management, promotion, and retention marketing across all types of industries.
I have worked with over 400 different properties in many different roles.
Key examples by industry:
SaaS: Malwarebytes, Adobe
eCommerce: Staples, Sears, Merchbar
Travel/Hospitality: Travelocity, Orbitz, Caesers Palace, Delta
Financial: Scottrade, Countrywide/BofA
Medical: American Addiction Centers, WebMD