How to start a MarTech stack for Marketing Operations (MOps)
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Scott Brinker Scott Brinker
Posted May 10, 2022 • 7 min read
How to start a MarTech stack for Marketing Operations (MOps)

How important is your MarTech stack? Who is responsible for building your MarTech stack? What are the steps to building a successful MarTech stack? These are some of the questions we'll examine in this article.

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