If you've used the terms "influencer" and "creator" interchangeably over the past several years, you aren't alone. It makes sense because, on the surface, these two terms seem extremely similar. However, they are two different things, and "creator" and "creator marketing" are gradually taking hold as the preferred expressions. Let's discuss how these two terms differ and what this language shift illustrates about our collective view of creators.
More Ways to Read:
📓Original Deep Dive--The full article for those who want to immerse themselves
🧃Summarize--The key takeaways that can be read in under a minute
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Copy the URL below and share to your favorite social platforms.
How it works
The shared link will allow the reader to click through to the final url for this piece, skipping the need to sign up or log in to engage with the content.