Rethinking MQLs: Ultimate guide to marketing qualified leads in 2024

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Rethinking MQLs: Ultimate guide to marketing qualified leads in 2024

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Chloe Schneider

9 min read

Rethinking MQLs: Ultimate guide to marketing qualified leads in 2024

Ortto

Marketing qualified leads (MQLs) are still a mainstay in marketing, but the criteria behind them and their role in an org have changed.

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