Ortto

Ortto

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The Topics that Matter Most to Content Marketers Right Now
Juice Exclusive
Podcast Episode
The Topics that Matter Most to Content Marketers Right Now
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Guest Feature: 7 data points you should be using to personalize the onboarding journey
Article
Guest Feature: 7 data points you should be using to personalize the onboarding journey
The Juice Claimed The Juice
Go-to-market: How combining digital tactics with human connections can help a startup soar
Article
Go-to-market: How combining digital tactics with human connections can help a startup soar
Ortto Ortto
"It's about getting creative": Achieving remarkable results on a limited marketing budget
Article
"It's about getting creative": Achieving remarkable results on a limited marketing budget
Ortto Ortto
How growth marketers can pivot from acquisition to retention for sustainable growth
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How growth marketers can pivot from acquisition to retention for sustainable growth
Ortto Ortto
Competitive content: Why this marketing director is "building a newsroom inside a marketing department"
Article
Competitive content: Why this marketing director is "building a newsroom inside a marketing department"
Ortto Ortto
Mastering lifecycle marketing: A comprehensive guide to marketing throughout the customer journey
Article
Mastering lifecycle marketing: A comprehensive guide to marketing throughout the customer journey
Ortto Ortto
The AI evolution: 6 ways AI will change marketing strategies and marketer's jobs
Article
The AI evolution: 6 ways AI will change marketing strategies and marketer's jobs
Ortto Ortto
Nonprofit marketing strategy
Article
Nonprofit marketing strategy
Ortto Ortto
Everything you need to know about dunning emails
Article
Everything you need to know about dunning emails
Ortto Ortto

Latest Content

The AI evolution: 6 ways AI will change marketing strategies and marketer's jobs
Article
The AI evolution: 6 ways AI will change marketing strategies and marketer's jobs
Ortto Ortto
Deliverability toolbox: How to use Google's Postmaster Tool
Article
Deliverability toolbox: How to use Google's Postmaster Tool
Ortto Ortto
Lead nurturing: Best practices and examples
Article
Lead nurturing: Best practices and examples
Ortto Ortto
UTM parameters: What they are, how to use them, and best practices
Article
UTM parameters: What they are, how to use them, and best practices
Ortto Ortto
Building loyalty: Customer retention strategies for fintech
Article
Building loyalty: Customer retention strategies for fintech
Ortto Ortto
Target practice: Understanding behavioral segmentation and how to use it
Article
Target practice: Understanding behavioral segmentation and how to use it
Ortto Ortto
Bullseye: Ultimate guide to account-based marketing (ABM)
Article
Bullseye: Ultimate guide to account-based marketing (ABM)
Ortto Ortto
The A-Z of email deliverability: Technical terms explained for non-technical people
Article
The A-Z of email deliverability: Technical terms explained for non-technical people
Ortto Ortto
Click, scroll, convert: The most important website metrics to track and analyze
Article
Click, scroll, convert: The most important website metrics to track and analyze
Ortto Ortto
Beyond star ratings: How to collect more constructive customer feedback
Article
Beyond star ratings: How to collect more constructive customer feedback
Ortto Ortto

Articles

128
Target practice: Understanding behavioral segmentation and how to use it
Article
Target practice: Understanding behavioral segmentation and how to use it
Lead nurturing: Best practices and examples
Article
Lead nurturing: Best practices and examples
Deliverability toolbox: How to use Google's Postmaster Tool
Article
Deliverability toolbox: How to use Google's Postmaster Tool
The AI evolution: 6 ways AI will change marketing strategies and marketer's jobs
Article
The AI evolution: 6 ways AI will change marketing strategies and marketer's jobs
Building loyalty: Customer retention strategies for fintech
Article
Building loyalty: Customer retention strategies for fintech
UTM parameters: What they are, how to use them, and best practices
Article
UTM parameters: What they are, how to use them, and best practices
Bullseye: Ultimate guide to account-based marketing (ABM)
Article
Bullseye: Ultimate guide to account-based marketing (ABM)
SMS sender ID: What it is, why it matters, and how to choose yours
Article
SMS sender ID: What it is, why it matters, and how to choose yours
Buyer's guide: Best live chat software for 2024
Article
Buyer's guide: Best live chat software for 2024
The A-Z of email deliverability: Technical terms explained for non-technical people
Article
The A-Z of email deliverability: Technical terms explained for non-technical people
Click, scroll, convert: The most important website metrics to track and analyze
Article
Click, scroll, convert: The most important website metrics to track and analyze
Metrics that matter: How to measure push notification performance
Article
Metrics that matter: How to measure push notification performance
Beyond star ratings: How to collect more constructive customer feedback
Article
Beyond star ratings: How to collect more constructive customer feedback
Prep work: Email marketing calendar and checklist template for 2024
Article
Prep work: Email marketing calendar and checklist template for 2024
Identity resolution: The ultimate guide
Article
Identity resolution: The ultimate guide
Push it: The marketer's guide to push notifications
Article
Push it: The marketer's guide to push notifications
DMARC simplified: What you need to know now
Article
DMARC simplified: What you need to know now
How to use live chat to increase conversions
Article
How to use live chat to increase conversions
Goal getters: How to set and track customer support goals in 2024
Article
Goal getters: How to set and track customer support goals in 2024
Building a knowledge base: The ultimate guide
Article
Building a knowledge base: The ultimate guide
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Case Studies

14

eBooks

3

Podcast Episodes

14
The Power of Accountability in Marketing Leadership
Podcast Episode
The Power of Accountability in Marketing Leadership
Lessons from a one-person marketing team: How this marketing manager makes a little go a long way
Podcast Episode
Lessons from a one-person marketing team: How this marketing manager makes a little go a long way
Strategies for success: 9 marketers share their top tips for data-driven marketing
Podcast Episode
Strategies for success: 9 marketers share their top tips for data-driven marketing
"The focus is always relevance": How data can drive personalized experiences at scale
Podcast Episode
"The focus is always relevance": How data can drive personalized experiences at scale
Work smarter: How to build successful always-on email drip campaigns
Podcast Episode
Work smarter: How to build successful always-on email drip campaigns
Mastering data-driven marketing: How to make data the foundation of your marketing strategy
Podcast Episode
Mastering data-driven marketing: How to make data the foundation of your marketing strategy
🧃
The Topics that Matter Most to Content Marketers Right Now
Juice Exclusive
Podcast Episode
The Topics that Matter Most to Content Marketers Right Now
Democratizing Data: Empowering Breaking down data siloswith Insights
Podcast Episode
Democratizing Data: Empowering Breaking down data siloswith Insights
HyperGrowth Partners' Martin Gontovnikas on the importance of optimizing for the right metrics and trusting your gut
Podcast Episode
HyperGrowth Partners' Martin Gontovnikas on the importance of optimizing for the right metrics and trusting your gut
Sean Whitney on operationalizing data to build Figma's sales function
Podcast Episode
Sean Whitney on operationalizing data to build Figma's sales function
Overcoming analysis paralysis: Nimbus co-founder Nish Ithayakumar on driving impact with data
Podcast Episode
Overcoming analysis paralysis: Nimbus co-founder Nish Ithayakumar on driving impact with data
"Be relevant": Culture Amp's Ben Lewinsky on leveraging intent data to drive better outcomes
Podcast Episode
"Be relevant": Culture Amp's Ben Lewinsky on leveraging intent data to drive better outcomes
Building a data-driven product-led growth strategy: Advice from Alex Poulos, CMO at Crossbeam
Podcast Episode
Building a data-driven product-led growth strategy: Advice from Alex Poulos, CMO at Crossbeam
Netlify's Dorian Kendal on his three essential principles for data-driven marketing success
Podcast Episode
Netlify's Dorian Kendal on his three essential principles for data-driven marketing success

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Webinars

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case studies
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podcast episodes
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