Bad news: You're probably losing current and future money right now. How? Through inaction on your most important business asset ... relationships. Business people pay lip service to relationships all the time. After all, the R in CRM stands for "relationship." But to most people, a relationship really means merely a contact. With the right attitude, you can transform your business relationships from depreciating assets into compound interest that pays you over and over. Getting your business in the right relationship mindset is the business of Zvi Band, CEO and cofounder at Contactually, a SaaS-based intelligent customer relationship management (CRM) platform for relationship-oriented industries that helps users develop and strengthen authentic, long-lasting relationships. Band is also the author of the upcoming book Success Is in Your Sphere: Leverage the Power of Relationships to Achieve Your Business Goals (publishing May 17, 2019).   Business Relationships: The Asset, Some Insights, and The Quiz Please subscribe, rate, and review The Customer Experience Podcast in iTunes / Apple Podcasts. If you don't use iTunes, you can listen to this episode right here in this blog or in Spotify, Google Play, Libsyn, Stitcher, or SoundCloud. Here's the full conversation with Zvi Band ...   Relationships ...