Rob Wyse

Perfect Promos, Personal Stylists, and the Future of AI Engagement

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Perfect Promos, Personal Stylists, and the Future of AI Engagement

Beyond the Surface: What AI Agents and Casino Players Are Really After

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Beyond the Surface: What AI Agents and Casino Players Are Really After

AI Commerce Wars and the Battle for Your Shopping Journey

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AI Commerce Wars and the Battle for Your Shopping Journey

AI, Athletes, and Autonomous Commerce: What Marketers Need to Watch Now

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AI, Athletes, and Autonomous Commerce: What Marketers Need to Watch Now

What's Moving Marketing Mid-2025: Pressure, Progress, and Personalization

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What's Moving Marketing Mid-2025: Pressure, Progress, and Personalization

5 Taxing AI Marketing Challenges in 2025

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5 Taxing AI Marketing Challenges in 2025

The iGaming Churn Descending Recovery Curve

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The iGaming Churn Descending Recovery Curve

Top 10 Blogs of 2024

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Top 10 Blogs of 2024

2024 Consumer Shopping Trends for Summer

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2024 Consumer Shopping Trends for Summer

Optimove Connect 2024: Highlights in Pictures

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Optimove Connect 2024: Highlights in Pictures

ICE 2024: The CRM Lightning Talks Are Back in Action

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ICE 2024: The CRM Lightning Talks Are Back in Action

Neil Hoyne, Renowned Customer Analytics Expert & Best-Selling Author, to Keynote Optimove's Connect Conference in London on March 20-21

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Neil Hoyne, Renowned Customer Analytics Expert & Best-Selling Author, to Keynote Optimove's Connect Conference in London on March 20-21

NFL Bettor Behavior Shows Needs for Sportsbook Operators to Know the Player's Lifecycle

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NFL Bettor Behavior Shows Needs for Sportsbook Operators to Know the Player's Lifecycle

Unwrapping Customer Loyalty: How to Drive Retention After the Holidays

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Unwrapping Customer Loyalty: How to Drive Retention After the Holidays

7 Customer Segmentation Models: Unlock the Power of Precision Marketing

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7 Customer Segmentation Models: Unlock the Power of Precision Marketing

Segmentation: Why Segmentation & SMS Need to Be Hand in Hand

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Segmentation: Why Segmentation & SMS Need to Be Hand in Hand

UK Meds on Optimove transforming its marketing efforts: "It's been huge for us."

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UK Meds on Optimove transforming its marketing efforts: "It's been huge for us."

3 Tips for Scaling Your Social Gaming App

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3 Tips for Scaling Your Social Gaming App

10 Strategies for Successful Lifecycle Email Marketing

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10 Strategies for Successful Lifecycle Email Marketing

Lottery CRM Marketing Messages That Hit the Mark

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Lottery CRM Marketing Messages That Hit the Mark

Frightening Issues That Haunt Marketers: From Marketing to Mobile

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Frightening Issues That Haunt Marketers: From Marketing to Mobile

Gaming Operators: Harness the Power of Web-Push

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Gaming Operators: Harness the Power of Web-Push

Make this Holiday Season a Breeze with Real-Time Marketing

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Make this Holiday Season a Breeze with Real-Time Marketing

Optimove's 2023 Back-to-School Survey Reveals Strong Consumer Loyalty and Willingness to Spend More

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Optimove's 2023 Back-to-School Survey Reveals Strong Consumer Loyalty and Willingness to Spend More