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Candice Lee Reeves
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POPIA Q&A: What is Direct Marketing?
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Clean Up Your Dirty Data with These 4 Email Database Hygiene Tips
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Use Data to Lead Your Email Communications
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Boost Your Email Marketing with Social Proof. Here's How.
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Why & How to Segment Your Email Database to Drive More Sales
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Everlytic's 2018 Holiday Marketing Tips
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What to Consider When Building Automated Communication Workflows
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10 Signs That You Need Marketing Automation
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Addressing Black Friday Cart Abandonment
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Convert More Clients with These 6 Call-to-Action Tips
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5 Content Strategy Tips for the Holiday Season 2019
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How to Segment Your eCommerce Email Lists in Everlytic
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Research: Why People Don't Open Your Emails
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Optimise Your Marketing Automation with Workflows
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How to Recover from Your Email Mistakes
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Automate Communication by Tracking Customer Behaviour
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The Evolution of Content Marketing
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POPIA Q&A: Other POPIA Rules
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The Key Foundations You Need to Master Bulk Communication
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Three Rules for Creating Powerful Email Content
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6 Steps to Compiling a Webinar Funnel
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Marketing Funnels vs. Websites: Why You Need Both for a Robust Online Presence
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How to Create Email GIFs
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How to Map Your Customer Journey
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POPIA Guest Post: Don't Throw the Database Out with the Bath Water
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Email Design Basics for Top ROI: Plain Text, Rich Text & Interactive
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Infographic: Everlytic's Top 2018 Email Benchmarks
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Top Black Friday / Cyber Monday Campaign Tips
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5 Technical Elements That Improve Email Open Rates
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How Emotional Marketing Affects Your Campaigns
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POPIA Q&A: Third-Party Consent for Direct Marketing
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Article
Use Email & SMS in Your Rewards Programme – Here's Why
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Article
Increase Reach & Engagement: Create & Grow Your Email List
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Article
POPIA Q&A: Data Privacy Laws in Other Countries
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How & Why to Communicate During COVID-19
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How to Use RACE Planning in Your Content Strategy
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Article
How to Get the Most Out of Landing Pages (Part 1)
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7 Tips to Create an Engaging Internal Communication Strategy
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4 Great Ways to Use Voice Broadcasting
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The 6 Steps of a Typical Online Conversion Funnel
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Article
The Marketing Automation Handbook for Optimised Campaigns
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Automation Tips for Your Black Friday 2020 Communications
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How the Medical Industry Can Create Mutually Beneficial Relationships with Patients
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POPIA Q&A: Data Privacy Laws & Using Personal Information
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POPIA Q&A: Dealing with Unsubscribes from Your Direct Marketing
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How to Use SMS in Your Business
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Black Friday 2020 Digital Campaign Ideas for Retail
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Your 9 Favourite Pieces of Everlytic Content from 2022
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POPIA Q&A: Getting Consent for Direct Marketing
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POPIA Q&A: Data Collection, Privacy & Storage
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Research: Why Email is Essential for eCommerce
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How to Use Contact Data for Automated Communications
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Why People Unsubscribe & What You Can Do About It
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Simplify Message Personalisation, Grow Your Marketing Skills & Get More Business
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Understanding Email-Safe Fonts
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Email Automation for Hospitality
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POPIA Q&A: Who's Responsible for POPIA & What Will Happen if They Don't Comply?
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5 Best Automated Email Workflows for eCommerce in the United Kingdom
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Email Design Trends in 2022: Are You Keeping Up?
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POPIA Q&A: Harvesting Data from the Internet & Social Media
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POPIA Q&A: What You Can Do Before POPIA Becomes Enforceable
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Improve Customer Retention by Actively Communicating Beyond the Sale
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The Verdict on Email Attachments. Are They Good or Bad?
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6 Ways to Improve Business Efficiency with Transactional Messaging
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Prepping Your Communication Tech Before a Crisis
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4 Ways to Build Your Email Database
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How to Use Storytelling in Email
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The Basics of A/B Testing Your Emails
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How to Move Your Mailchimp Email Database to Everlytic
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POPIA Q&A: Marketing to Certain People Without Extra Consent
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Automate Your Communication by Integrating with Other Systems
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The 6 Key Elements of Effective Email Design
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Developing your Content Marketing Mission Statement
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10 Reasons Why You Should Use Voice Broadcasting
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Keeping Your Database POPI Compliant
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How to Prepare Your eCommerce Systems for Black Friday 2020
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What Apple Mail Privacy Means for Email & How to Prepare
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Article
Is Marketing Automation Worth the Effort? Studies Say Absolutely!
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How to Get the Most Out of Landing Pages (Part 2)
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Leveraging Data to Compete in the Trust & Attention Economy
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10 Ways to Remove Spam in Email, Improve Delivery
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The Marketer's Roadmap to Email Marketing Mastery
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Email Content & Design Trends for 2020
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How to Refine Your Email Properties for Better Delivery
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4 Top Email Tech Trends for 2019
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Article
Research: The Best Promotional Channels by Age in South Africa
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How to Write Compelling Email Subject Lines
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Amplify Client Engagement with a Customer Experience Strategy
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Boost Productivity & Returns with Marketing Automation
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How to Create Meaningful Content
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12 Tips for Creating a Voice Broadcast
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What Our Twitter Polls Reveal About You & What You Can Do About It
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How to Use Choice Architecture to Nudge Action in Marketing
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How to Improve Your Customer Experience with Contact Tagging
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10 Email Copywriting Tips for Emails that Convert
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11 Subscription Form Tips for High-Performing Email Campaigns
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