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Global marketing leader driving measurable impact and results at a Fortune 200 (and previously at a Fortune 50) corporation. Deep expertise in brand, digital, social, performance marketing, content, and communications with additional expertise around partner, product, marketing ops, and field marketing. I have a talent for finding opportunities to fine tune marketing ecosystems or completely rework and reinvent. I'm data informed and also know how to trust my gut and the people around me. Culture, purpose, and impact are critical drivers. I enjoy working across groups within the business and partnering closely with sales. And I absolutely thrive on creating immersive, compelling customer experiences through creative, narrative, and technology in an omni-channel world.
I've built and launched successful brands with ground breaking engagement, led integration in the largest private tech acquisition in history, and have been recognized internally and externally for getting things done with exceptional results and for being a leader you want to work with and for.
External Recognition - 50 Influential Women in B2B Marketing Who Rocked in 2020, 25 Influential Women in Digital Marketing (2018), Movers and Shakers Award (2018), Top 10: Successful Women in the Digital Sector Who Destroyed the Glass Ceiling (2018), 7 Women Who Are Shaping Digital Marketing (2017), 50 Influential Women in Digital Marketing (2015, 2016)
Keynote Speaker - Brand Marketing Summit, Digiday AI Marketing Summit, Sprinklr Digital Transformation Summit, Inbound Marketing Conference, Integrated Marketing Summit, eTail Summit
Published Contributor - American Marketing Association, Adweek, Mashable, The Marketing Scope
Specialties: Brand strategy, brand architecture, strategic positioning, digital marketing, design thinking, content marketing, storytelling, martech, marketing strategy, B2B, B2C, SEO, SEM, CRM, paid media, demand generation, integrated marketing, partner marketing, strategic partnerships, agency management, internal creative agency, marketing analytics, sales strategy, social selling, social business, social media, influencer marketing, sales enablement, field marketing, eCommerce