Allison Bleyler

I am a marketing and communications professional adept at leading diverse teams to create and implement strategies that catalyze innovation, build reach, and expand impact. I have experience in consumer brand, retail, nonprofit, and higher-ed organizations, both US and international.

My approach combines critical analysis and holistic research to develop a deep understanding of audience and context, and to create messaging, stories, and experiences that connect and engage. I’ve overseen consumer and market research in multiple countries and contexts, led editorial and content planning, developed outreach strategies to cultivate new audiences, and directed video, print, and online communication projects.