You know that feeling when a customer jumps ship right at renewal? Frustration and disappointment set in, especially when you realize that the churn could've been prevented.
The truth is though, churn happens at onboarding + implementation process.
What happens after a poor onboarding process? The customer has a sour taste in their mouth, shifting the relationship from promising to one where the CSM is in pure reactive mode. 🤯
To use a football analogy (go Niners 🏈), imagine being in a 28-0 deficit and you’re not even at halftime yet. You’re scrambling to change your game plan, but the hole is too big to overcome.
Although miracles can occur, why start in a predicament?
The adage that "it's not just how you finish, but how you start too" holds true.
According to Userpilot, 63% of customers consider the onboarding process when deciding to purchase a service or product, so onboarding is not only necessary, but crucial.
That’s where I come in. ⛑️
As an Implementation Manager (and former CSM) at Clearbit, I help B2B SaaS customers achieve first value with our solution, setting them up for long-term success.
From small start-ups to large enterprise accounts, here’s what I bring to the customer relationship:
✔️Effective cross-collaboration
✔️Trusted Advisor + Project Management
✔️Strong product knowledge (Salesforce, Marketo, HubSpot, Gainsight, to name a few.)
✔️Initiative + Resourcefulness
I have implemented over 70+ customers, amounting to over $2M in revenue.
For me, it’s not just what the product does. It’s the desired outcome the customer achieves with your product that they couldn’t achieve without it.
The point A to point B. That’s what makes my role rewarding. 💪
I’m always open to connect with folks to discuss more about product-led growth, SaaS, sales + marketing strategies, or personal development.