Amy O'Connell

Amy O'Connell

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Latest Content

Media Relations: What Is It and Why Is It Important?
Article
Qualitative vs Quantitative Data in PR: Definitions, Benefits, and Examples
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How PR Pros Can Think More Like Marketers – and Why They Should
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9 Strategies to Maximize the Impact of Your Earned Media Coverage
Article
The Art of Brand Storytelling in PR
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Valentine's Vibes: 5 Ways to Woo Journalists and Build Better Media Relationships
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The Rising Influence of PR and Comms in the C-Suite: 3 Strategies to Keep Your Seat
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New Year, New Ambitions: PR and Comms Leaders Share Their High-Priority Goals for 2024
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3 New Year's Resolutions for PR and Comms Teams to Embrace in 2024
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Five Must-Read Articles for PR and Comms Pros to Prepare for 2024
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