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 Redefining Digital Commerce as We Know It
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Anirban Bardalaye is the Chief Product Officer of Bloomreach, the world’s #1 Commerce Experience Cloud that powers brands representing 25% of retail E-Commerce in the US and the UK. He leads the development and execution of strategy to accelerate the growth of Bloomreach's three product pillars - Discovery, Engagement, and Content.

Prior to joining Bloomreach, Anirban spent 3 years at Salesforce as Vice President of Product for Commerce Cloud. Anirban built and launched B2B Commerce (Lightning), and grew revenues 5x to over $120M, and established B2B Commerce as the leader in all analyst evaluations. At Salesforce, Anirban also led industry product strategy and execution for the $1B+ Commerce Cloud portfolio.

Prior to Salesforce, Anirban helped build Guidewire's Marketplace and its developer platform, DevConnect. Prior to Guidewire, Anirban co-founded VaycayHero (Y Combinator W13), a platform for aggregating professionally managed vacation rentals. VaycayHero operates a B2C marketplace and a B2B channel distribution platform. He was responsible for all aspects of the business - from concept, to fundraising, to driving business and product strategy that grew the company from zero to a $10M+ business, and to its eventual acquisition.

Before that, Anirban ran product management for a $60M+ software line at Serena Software, was a marketing and sales consultant for Fortune 100 companies, and was a software engineer at early stage startups and at global software companies.

Anirban has an MBA from the University of Chicago Booth School of Business, a dual MS in Computer Science and Mechanical Engineering from Louisiana State University and a BE in Mechanical Engineering from National Institute of Technology, Rourkela.

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