Billy Bowyer

Franchise & Multi-Location Growth Specialist | Principal Solutions Architect | Entrepreneur

For over 15 years, I’ve been helping franchise and multi-location brands scale their marketing and customer engagement. As a Principal Solutions Architect and Product Director at ActiveCampaignHQ, I specialize in solving complex challenges for franchisors, ensuring they can execute data-driven marketing at scale while empowering local operators.

Before joining ActiveCampaign, I co-founded Onesend, a franchise-enabled marketing platform built to drive brand consistency and customer engagement across distributed networks. Onesend’s success led to its acquisition by ActiveCampaign, where it now powers enterprise-level solutions for multi-location businesses.

With a background in digital strategy, marketing automation, and user experience, I work closely with CMOs and COOs to optimize their customer journeys, personalization strategies, and operational efficiency. My goal is to help franchise leaders turn marketing automation into a competitive advantage - boosting brand equity, franchisee performance, and revenue growth.

Let’s connect if you’re looking to :
Scale your franchisees local area marketing.
Control brand & messaging across your network/locations.
Transform your customer engagement strategy for all franchisees/locations. 🚀