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Hey there 👋 If you're a b2b marketing leader or CRO looking to start or get more out of their paid media program, here are 2 free resources:
1/ The DIY B2B Ads Guide - This is an 87+ page doc that helps you go from 0-1 with your B2B Paid Media program, covering building the right foundation, ads strategy, ads execution, reporting and attribution, and iterating and scaling: https://bullmedia.io/b2b-diy-ads-guide
2/ Driving Efficient Growth Podcast - This is an interview-style podcast where I interview the top in-house operators and external partners to learn what is working the best in b2b SaaS and tech today to drive efficient growth: https://drivingefficientgrowth.transistor.fm/
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And then if you're looking for hands-on support, here are 2 ways I can help you 👇
1/ Monthly Retainer - This starts at $4,000/month for up to 30k in spend. We help strategize, execute, report, and iterate a paid media strategy, starting with Google Ads and LinkedIn Ads. We handle static creative, with a Sr. Copywriter and Sr. Graphic Designer resource. We only work with 8-10 clients at a time to maintain a high level of service. *CURRENTLY BOOKED THROUGH OCTOBER*
2/ 5 Week Audit + Foundation Sprint - This is a $5,000 one-time project fee, where we set a solid foundation for your paid media program, and audit any existing efforts against pipeline and revenue. We'll get everything technically set up for you on platforms and create, create a branded Figma board so you can create social ads, create your first batch of campaigns on search and social, and give you a branded landing page written by our Sr. Copywriter that you can use as a template in Unbounce.
More details and case studies can be found here: https://bullmedia.io/