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Brian is a seasoned Product and Technology Executive, with extensive experience leading product development, management, and innovation in the Digital Media space. His success is driven by his ability to build strategies that align products and features with the needs of clients and the market.
Throughout his career at Comscore, he has combined a winning blend of business expertise, skill in digital and television media measurement, and practical experience to deliver successful analytics products and solutions to broadcasters, publishers and marketers.
As a leader, he leverages a unique mix of strategic and analytical expertise, consistently exceeding performance goals by aligning the effort of strong teams with organizational objectives. He currently directs a 400-person organization and a $60M budget comprising software engineering, data science, and innovation organizations. In this role, he led the development of cross-media measurement tools capable of assessing the impact of advertising across television and digital channels.
In a prior role with Comscore, Brian managed the Data Science and Analytics team, leading the development of data research and measurement innovations supporting products sustaining $400M in annual revenue.