Chad McKenzie

Chad McKenzie

LinkedIn

Latest Content

Impact Impact
How B&Q's holiday influencer campaign achieved 283% of its target
How B&Q's holiday influencer campaign achieved 283% of its target
Dec 20, 2024
Article
Impact Impact
Influencer-affiliate marketing strategy: how top brands boost ROI through channel integration
Influencer-affiliate marketing strategy: how top brands boost ROI through channel integration
Dec 19, 2024
Article
Impact Impact
Navigating influencer marketing compliance in 2025 [+ how to automate campaign regulations]
Navigating influencer marketing compliance in 2025 [+ how to automate campaign regulations]
Oct 29, 2024
Article
Impact Impact
Influence to revenue: 3 proven strategies for better sales conversion
Influence to revenue: 3 proven strategies for better sales conversion
Oct 25, 2024
Article
Impact Impact
6 common mistakes to avoid during influencer collabs and what to do instead
6 common mistakes to avoid during influencer collabs and what to do instead
Aug 20, 2024
Article
Impact Impact
How to recruit the right content creators for your brand
How to recruit the right content creators for your brand
Jul 24, 2024
Article
Impact Impact
3 proven ways brands and creators align [+ how to stay on track]
3 proven ways brands and creators align [+ how to stay on track]
May 31, 2024
Article
Impact Impact
7 flexible ways to pay influencers in 2024
7 flexible ways to pay influencers in 2024
Apr 26, 2024
Article
Impact Impact
5 personalized outreach tactics to bulletproof your influencer partnerships
5 personalized outreach tactics to bulletproof your influencer partnerships
Apr 12, 2024
Article
Impact Impact
7 effective practices for better brand collaborations with influencers
7 effective practices for better brand collaborations with influencers
Apr 03, 2024
Article

Articles

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How B&Q's holiday influencer campaign achieved 283% of its target
Article
How B&Q's holiday influencer campaign achieved 283% of its target
Influencer-affiliate marketing strategy: how top brands boost ROI through channel integration
Article
Influencer-affiliate marketing strategy: how top brands boost ROI through channel integration
Navigating influencer marketing compliance in 2025 [+ how to automate campaign regulations]
Article
Navigating influencer marketing compliance in 2025 [+ how to automate campaign regulations]
Influence to revenue: 3 proven strategies for better sales conversion
Article
Influence to revenue: 3 proven strategies for better sales conversion
6 common mistakes to avoid during influencer collabs and what to do instead
Article
6 common mistakes to avoid during influencer collabs and what to do instead
How to recruit the right content creators for your brand
Article
How to recruit the right content creators for your brand
3 proven ways brands and creators align [+ how to stay on track]
Article
3 proven ways brands and creators align [+ how to stay on track]
7 flexible ways to pay influencers in 2024
Article
7 flexible ways to pay influencers in 2024
5 personalized outreach tactics to bulletproof your influencer partnerships
Article
5 personalized outreach tactics to bulletproof your influencer partnerships
7 effective practices for better brand collaborations with influencers
Article
7 effective practices for better brand collaborations with influencers
5 undeniable reasons to partner with nano- and micro-influencers to drive big results for your brand
Article
5 undeniable reasons to partner with nano- and micro-influencers to drive big results for your brand