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Wealthsimple innovates in customer service with Ada's AI Agent
Feb 16, 2024
Case Study
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Customer-centric executive with extensive experience leading organizational transformation and inspiring high performance teams.

I love to deal with complicated business problems and to figure out the best way to rally a team / organization around solving them. I combine a strategic general management mindset and a strong business acumen with a highly collaborative, insights-driven approach that keeps the customer at the centre. Able to operate well in ambiguity and influence internally and externally with a number of cross-functional stakeholders and senior leadership.

I have experience leading teams in a variety of areas - but each of my roles had an element of transformation and organizational change associated with them.
- consumer loyalty / loyalty programs
- innovation / design thinking
- consumer insights
- digital strategy
- M&A
- Post-merger integration
- customer experience
- strategic partnerships

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