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I am an experienced email marketer with a passion for problem-solving and creative implementation. I have been involved in every aspect of a successful email strategy, having helped develop several from scratch, rescuing others from the brink of destruction, and assisting already successful ones get to that next level.
I've always had an interest in the more technical side of marketing as well and have made it a point over the years to hone some of those skills in order to help me better understand how I can create a solution that will meet the needs of clients and most importantly their subscribers.
Technology Platform Competencies:
- CRM/Marketing Automation: Salesforce SFDC CRM, Responsys, Selligent, Groove, Iterable, Customer.io, Campaign Monitor, Hubspot, Klaviyo, Sendgrid, Mailchimp, SendinBlue, Mixpanel, Braze, Drip, Emarysys
- Analytics: Adobe SiteCatalyst, Google Analytics, Birst BI, Looker
- E-Commerce: BazaarVoice, RichRelevance
- Email: Everest/Validity, Email on Acid, Litmus, Fresh Address
-SMS: Attentive, Twilio
- Other: JIRA, Zapier, Branch, Segment