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Case Study

A growth-focused product leader, able to wear both the hats of strategy and tactics simultaneously. Strong business and technical acumen with over 20 years of diverse industry experience. Detailed knowledge of SaaS innovation & development, product management & marketing, B2B & B2C services, organizational efficiencies & sales enablement, market research & go-to-market, and program management & process improvement.

• Product Strategy and Vision
• Roadmap Development
• Requirements and User Stories
• Backlog Prioritization
• Digital Marketing and SEO
• Agile / Scrum Methodology
• Jira / TFS / Aha / Tableau
• QA / UAT
• UX / UI Design
• Voice of the Customer
• Communication and Leadership
• Cross Functional Team Management
• SaaS Enterprise Management

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case study