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I’m a brand & creative leader, creative director and copywriter with rich, frothy experience in the biz (that’s what we call “the business” in the biz). While I've worked both agency-side and client-side, my passion has been founding and leading successful in-house creative agencies.
At the end of the day (and also the beginning of the day), what excites me is collaborating with cool people to make cool work that drives results for the companies that put their trust in me. The teams I’ve led and work I’ve produced have delivered millions of dollars in revenue, garnered hundreds of thousands of leads, and built and grown dozens of brands. And that feels pretty great.
I'm also really tall. I hear that's supposed to help me succeed in the business world.
Here’s how I’ve served my companies and clients, from startups to established enterprises:
• Creative leader: Building an environment that enables creative teams to do their best work — inspiring them, advocating for them, mentoring them, establishing processes that empower them
• Creative director: Leading end-to-end development of creative that drives results, from creative strategy through concepting, execution, and celebratory beers
• Brand builder: Creating brands that stand out by establishing purpose, persona, voice/tone, messaging, logo, tagline and other identity elements
• Conceptor: Developing and pitching concepts that connect by finding/refining ideas that are on brief, on strategy, and on point
• Copywriter: Delivering compelling content and strategy for integrated campaigns, video and broadcast, digital experiences, print, email, social and content marketing