With over 10 years of experience in digital marketing and communications, I am a passionate and creative content creator and campaign strategist who specialises in omni-channel marketing solutions for both B2B and B2C segments. I have a CAM (CIM) Diploma in Digital Marketing and I have been nominated for multiple prestigious awards in the industry, such as the CIM Marketing Excellence Award and the CIPR Excellence Award.
As the Digital and Brand Manager UK at PopSockets, I am responsible for all facets of marketing and PR for the UK market and the wider EMEA region, including campaign planning, content creation, influencer management, social media management, and paid partnerships. I have successfully launched and executed several innovative and engaging campaigns that have increased brand awareness, customer acquisition, and retention.
In my career I have also managed website migrations and brand refreshes, as well as SEO and web content optimisation. I enjoy collaborating with cross-functional teams and partners to deliver high-quality and impactful results that align with the company's vision and goals.