Dayana Mayfield

Dayana Mayfield

Followed by members

Most engaged

7 Customer Research Tips from "The Customer Whisperer"
4 Tips That Will Make Any Proposal More Likely to Close

Latest Content

These Are the Top B2B Marketing Challenges for 2022
7 Website Optimization Techniques for High-Intent Visitors

⭐ "I set the new website live last week and we had the most trials started EVER for any given week." - Matthew Skilton, CEO of Appointment Reminder ⭐

Is your website confusing? Does it fail to live up to your SaaS product and customer results?

Uh oh!

Your website is where people...

- stick their credit card numbers in
- give up their email addresses
- and raise their hands to say “help me fix a problem.”

When your website isn’t doing its job as a 24/7 salesperson, then it acts as a barrier between you and your target audience.

Your ideal audience needs you. Your product is a game changer for entrepreneurs or professionals.

Now it’s time to welcome more of them in.

Copy can help.

But you can’t just settle for basic “benefits over features” copywriting.

In SaaS, features matter. You have to let your features shine--but only the top ones.

What else is important? Telling a story focused on the outcomes your product delivers and what users REALLY achieve.

I help you communicate those outcomes so we can clone your favorite customers.

I offer customer research with every website copywriting project. And no, that doesn't take months.

Even just a few 10-minute customer interviews can work wonders to inform highly strategic and specific website copy.

💻 👀 Check out my work at

If you want to work together, please fill out my quick form at

podcast episodes