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Forward-thinking marketing professional with extensive experience developing and executing successful business-to-business (B2B) and business-to-consumer (B2C) marketing programs utilizing a wide mix of tactics including direct marketing, inbound marketing, advertising, point-of-sale, CRM, sms, email and outdoor. Highly organized with the ability to implement creative solutions to complex situations by acquiring a thorough understanding of diverse client businesses.
Specialties: Strategic planning, marketing strategy, multi-channel integration, direct marketing, inbound marketing, product marketing, social media marketing, brand management, co-op marketing, B2B marketing, point-of-sale, promotions, distribution, project management, account service, team management.